Eyeshadow palettes are a great way to have multiple options for eye looks in one spot without having to buy individual shades and compacts.
Experimenting with different shades is half the fun for me when I get a new palette but for lots of women it tends to be intimidating. Most women find themselves scraping down to the pan of only 1 or 2 colors while the rest go virtually untouched!! Why? Because they have no idea what to do with the rest of them or how to combine them together!